Before your department begins an advertising campaign on Facebook, Pandora, or even in a newspaper ad, contact Web Management to help you set up a landing page on the website.
Benefits of a landing page
When we set up a landing page specific to your campaign, we can track how many people visited the website based solely on your campaign. We can even track what pages those visitors clicked on AFTER they came to your landing page.
- Control the message
Instead of sending visitors to the homepage or your department's page, we can extend the message of your advertisement and give them specific information based on your message.